SOA Breaks Down Barriers

Get Open Architecture CRM to Move More Dollars into Your Bank

SOA or service oriented architecture breaks the barriers between applications and partners. CRM should be getting data from other systems. Systems like ERP or pricing engines, accounting systems, product management systems but this is not designed in to most CRM applications. One time saver is adding a new customer to ERP, this should add the customer to CRM. Why not?

Free up the apis, Let xml or soap integrate to other systems.  Let data flow. Business rules are ofcourse set to adminsister data syndication and imports. Think on this. What if your CRM talked to your suppliers or to your in direct sales teams? What if you could wipe out reporting requirements to said partners. Rather that report you sell. If you sell pretty good you make money, money, money.